What is sales enablement in the construction industry?

Sales enablement in the construction industry involves providing sales teams with the necessary tools, resources, and information to effectively engage clients and drive business growth. This includes integrating customer data across platforms to offer a unified view of the sales funnel, automating routine tasks to allow sales representatives to focus on high-value activities, and utilising advanced analytics for predictive modelling to better target potential buyers. By implementing these strategies, construction companies can streamline processes, enhance customer interactions, and ultimately increase revenue.

How does prospecting automation benefit construction companies?

Prospecting automation benefits construction companies by streamlining the identification and engagement of potential clients. By automating routine tasks, sales representatives can focus on high-value activities, leading to improved efficiency and effectiveness in the sales process. This approach not only saves time but also enhances the accuracy of targeting prospects, ultimately contributing to increased sales and customer satisfaction.

What key features should construction companies look for in sales enablement and automation solutions?

When selecting sales enablement and automation solutions, construction companies should consider features that align with their specific needs. Key features include the integration of customer data across platforms to provide a unified view of the sales funnel, automation of routine tasks to free sales representatives for high-value activities, and advanced analytics that enable predictive modelling and better targeting of potential buyers. These features collectively contribute to streamlining processes, enhancing customer interactions, and driving revenue growth.

How is artificial intelligence influencing sales strategies in the construction sector?

Artificial intelligence (AI) is significantly influencing sales strategies in the construction sector by providing advanced analytics that enable predictive modelling and better targeting of potential buyers. AI-powered tools can analyse vast amounts of data to identify patterns and trends, allowing sales teams to tailor their approaches to individual client needs and preferences. This leads to more personalised client interactions, higher conversion rates, and improved client satisfaction.

What are the advantages of integrating sales enablement tools in the construction industry?

Integrating sales enablement tools in the construction industry offers several advantages, including the automation of routine tasks, which frees sales representatives to focus on high-value activities, and the utilisation of advanced analytics for predictive modelling, enabling better targeting of potential buyers. These tools streamline processes, enhance client interactions, and ultimately drive revenue growth.

World Construction Network

Anillo Vial Periférico consortium to develop ring road in Peru

To be operated under a co-financed P3 model, the project will use BIM and Asset Management and ITS technology.

Peru’s private investment promotion agency, Proinversión, has announced the selection of Anillo Vial Periférico consortium for peripheral ring road development in Lima.

The selection was confirmed after the 90-day period for submitting expressions of Interest concluded.

The consortium includes Ferrovial, Acciona, and Sacyr. Cintra, Ferrovial’s toll road subsidiary, holds a 35% stake in the consortium, with Sacyr and Acciona each holding 32.5%.

This infrastructure project will be carried out under a concession format, with an investment of $3.4bn.

It comprises contributions from public funds by Administration Ferrovial.

The peripheral ring road aims to address the city's mobility challenges.

The project encompasses the design, financing, construction, management, and maintenance of a 34.8km urban toll road.

This new road will connect 11 districts in Greater Lima and one in Callao, potentially benefiting 4.5 million residents.

To enhance city connectivity, the road will feature toll-free side lanes alongside the main route.

Expected to improve traffic flow and road safety, the infrastructure will also contribute to the economic development of the region.

Technology, including building information management (BIM) and intelligent transportation systems (ITS), will be used to ensure efficient and safe infrastructure management.

The road will operate under a co-financed public-private partnership model (P3).

Toll revenues are anticipated to cover the costs of operation and maintenance and partially repay the initial investment.

The concession is set for 30 years from the signing of the contract or until the present value of toll revenues (PVR) is reached, with a provision for extending the concession if the PVR target is not met by year 30.

The project is expected to create more than 70,000 jobs, both direct and indirect, during the construction phase, with 5,000 of these being direct jobs.

Once operational, it is anticipated to generate 20,000 direct and indirect jobs annually.

In October 2023, Ferrovial concluded improvement works valued at Ciutadella Outer Port in Menorca, one of Spain’s Balearic Islands located in the Mediterranean Sea.