British Land, a property company, has received planning approval for the sustainable redevelopment of Euston Tower, which is situated in the heart of London’s Knowledge Quarter, UK.

The project will deliver approximately 560,000ft² of workspace and public realm at the Regent’s Place campus in London’s West End.

In July 2023, British Land announced plans to transform Euston Tower into a life sciences and innovation hub.

The 31-storey building will offer 19,000ft² floor plates alongside terraces and shared amenity areas, offering 360-degree views of central London.

This redevelopment plan also includes 4,000ft² of restaurant and café space with terraces overlooking a revitalised public realm, along with 8,000ft² of business space dedicated to local entrepreneurs and startups.

Regent’s Place is located in proximity to prominent academic and research institutions such as University College London, University College London Hospitals NHS Foundation Trust, and The Francis Crick Institute.

British Land has already signed Synthesia, a generative AI media company, for 20,000ft² of space at 20 Triton Street.

British Land is in the process of delivering more than 300,000ft² of offices and lab space at 1 Triton Square in partnership with Royal London Asset Management, a wholly owned subsidiary of UK-based mutual life and pensions company Royal London.

The approved design for the redevelopment retains 31% of the original structure, which dates back to the 1960s, and incorporates a circular economy strategy to reduce its embodied carbon.

This development will be entirely powered by electricity and aims for a Building Research Establishment Environmental Assessment Methodology (BREEAM) Outstanding rating.

The design team is headed by Danish architect 3XN GXN, as well as London-based architect Adamson Associates, with studio DSDHA handling the landscape design.

British Land development head David Lockyer said: “We are delighted to receive planning consent for this incredible scheme – the first West End tower in a generation, and likely to be the last. This world-class building will provide the space for UK’s greatest minds to turn research into real-world solutions.

“The tower is ideally located at our Regent’s Place campus, where the Knowledge Quarter meets the West End, and where businesses can benefit from the great concentration of academic and research institutions between Harley Street and King’s Cross.”